Love Your Lake is a program that assesses the health of a lake's shoreline and encourages shoreline property owners to take voluntary stewardship actions. The program has reached 53,252 properties on 229 lakes since its inception in 2013. A values survey is used to identify what is important to property owners about their lake, and the results show that the most frequently identified issue facing Canadian lakes is Water Quality. The most frequently identified actions shoreline property owners believe would benefit their lake and lake community include Create or enforce stricter rules for new development, Undertake a lake management plan, and Provide education materials to property owners. The top concerns expressed about water quality were Algae/aquatic vegetation, Bacteria, and Chemical contamination and pollution.